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Author, etc.: Thomas, Ann 1951-
Title: Pay attention! : how to listen, respond, and profit from customer feedback
Ann Thomas, Jill Applegate.
Published: Hoboken, N.J. : Wiley, c2010.
Alternate title: How to listen, respond, and profit from customer feedback
Notes: Includes bibliographical references (p. 189-190) and index.
Contents: Introduction -- Pay attention to today's customers -- Pay attention to your marketing message -- Pay attention to preparation -- Pay attention to the customer experience -- Pay attention to new feedback channels -- Pay attention to your reaction -- Pay attention to your response -- Pay attention to recovery.
ISBN: 0470563559
  9780470563557
Subjects, general: Organizational management -- Supervision and management
  Customer relations
Other author(s),etc: Applegate, Jill
Format: Book
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Location:UCF Rosen General Collection -- HF5415.5.T479 2010  
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